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The Science of Successful Brand Storytelling in Marketing

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When it comes to successful Brand storytelling in marketing, there is a proven science. Here’s how to tap into it to build your brand.

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Does My Business Need an App?

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Wondering whether you need a mobile app for your business? In this Blue Paper, learn the pros and cons of building an app, plus how to design a mobile app.

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Platform Overload—Choosing the Right Social Media Sites for Business

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Social media for companies—it’s often difficult to choose where to put your efforts. Check out 5-step guide to get you started on a social media strategy.

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Wellness in the Workplace-Trends to Trust

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Trying to keep up with the latest workplace wellness trends? This Blue Paper® guides you through the hot up-and-coming trends for wellness in the workplace.

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Making a Career Change

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This Blue Paper explores the questions to ask when making a career change, what it takes to win career change advocates and resume makeover tips.

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Office Moving

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This Blue Paper explores the benefits of office moving, the latest office design ideas and why a business may not be ready for office relocation.

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Graphic Design

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This Blue Paper explores why visuals matter to marketing, teaches best practices for graphic design and presents a collection of free and low-cost graphic design tools.

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Li-Fi Technology

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This Blue Paper explores the origins of Li-Fi technology, how it works, its benefits and applications, drawbacks to Li-Fi & what’s next for this technology.

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Employee Advocacy

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This Blue Paper explores employee advocacy, including its benefits, administration of an employee advocacy program, case studies and employee advocacy best practices.

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Holacracy®

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This Blue Paper explores how Holacracy works, why it’s challenging to implement and best practices for adopting the practice.

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