Sarah digs ...

What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

Matt discusses ...

Useful promotional items that stand the test of time – Canada

Stand the test of time with useful promotional products like long-lasting outerwear, handy kitchen access...

Dan writes ...

Useful promotional items that stand the test of time

Keep your brand top of mind for a long time with useful promotional products that customers will keep for...

Sarah recommends ...

Trade show follow-up trends 2019

While 2/3 of organizations attend to generate leads and 1 in 5 go to close sales, this research finds tra...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Adam suggests ...

Three benefits of sponsoring community sports teams

Sponsorships can help boost your bottom line. Learn how you healthcare organization can benefit from spon...

Sarah shares ...

The best trade show giveaways to keep your brand front and centre

For what’s trending in trade show promo items that keep your brand front and centre with customers, loo...

Danielle discusses ...

The best promotional product ideas to complement your marketing goals

Promotional products can grab attention and get the word out about your brand. We offer promotional produ...

Laura writes ...

The best giveaway ideas to make a positive first impression

A good first impression can make all the difference. We offer the best giveaway ideas for new employees, ...

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift i...

Sarah recommends ...

Promotional Products Work 10th Edition

4imprint Customers tell you how they have used promotional products to grab attention, grow their busines...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Elizabeth describes ...

Personalize the customer journey for a smooth ride down the sales funnel

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Kathi describes ...

Must-Have Technology for Trade Show Travel

The average trade show traveler will venture 400 miles to attend an exhibit. This article explores top te...

Suzanne recommends ...

Moleskine: Make the “write” impression with notebook giveaways

Moleskine notebook giveaways from 4imprint are a great promotional choice when you are looking to make ju...

Brian discusses ...

Marketing your small business to a big-city audience – Canada

Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...

Adam discusses ...

Marketing your small business to a big-city audience

In a big city, residents are inundated with lots of messages every day. Stand out with these city marketi...

Sarah recommends ...

Market segmentation

Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...

Danielle likes ...

Make your Mark with these Business Card Alternatives

Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...

Amy describes ...

Make the most of your trade show experience – Canada

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Andy recommends ...

Make the most of your trade show experience

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Andrea writes ...

Influencer marketing for nonprofits: How to choose the right influencers – Canada

Influencer marketing for nonprofits helps grow your supporters and further your nonprofit. Discover 5 ide...

Amie shares ...

Influencer marketing for nonprofits: How to choose the right influencers

Influencer marketing for nonprofits provides a host of benefits to your organization. Check out 5 ideas o...

Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Dan likes ...

How to use the AIDA funnel to convert leads into customers

The AIDA funnel provides you with more control over potential customers’ paths as they make their way f...

Andrea describes ...

How to use Instagram in government

Learn to use Instagram in government and offers practical applications, such as using it to share, define...

Andy suggests ...

How to use Beacon Technology at a Trade Show

This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...

Amy describes ...

How to make an impression with your trade show exhibit

This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...

How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...

Tiffany discusses ...

How to get sales leads: 5 alternative ways to fill your funnel – Canada

Many businesses are moving beyond traditional trade shows for ways to get new sales leads.

Amanda writes ...

How to get sales leads: 5 alternative ways to fill your funnel

Many businesses are thinking beyond traditional trade shows for finding new customers. We offer five crea...

Sarah recommends ...

How to Get Referrals From Customers

Discover how to get referrals by improving client relationships.

Alexis describes ...

How to Find Your Social Mission – Canada

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Rebecca shares ...

How to Find Your Social Mission

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Andrea likes ...

How to Encourage Carpooling in Your Community

Ride sharing affords passengers with flexibility and the ability to be productive during the commute. In ...

Alysia recommends ...

How to Carry Out Trade Show Planning for Sure-Fire Success

Is trade show planning a challenge for your team? A thorough trade show planning checklist helps makes pr...

Andrea discusses ...

How to Become a Pet Friendly Community – Canada

Is your city pet friendly? Become a pet friendly community by welcoming new pets, providing plenty of out...

Tiffany writes ...

How promotional products work

Wondering how well promotional products work? These 5 jaw-dropping facts will show you just how effective...

Cheryl writes ...

How promotional pen giveaways help raise awareness about programs for older adults

The Bernard Betel Centre provides meals, recreation programs and more for older adults. See how promotion...

Amanda recommends ...

Grow your business relationships

We all know finding new customers is an essential component to successful business growth. But how do we ...

Amy discusses ...

Get to the Core of Your Organization’s Values – Canada

Core business values are an important part of a business’ culture. This article explores the importance...

Sarah recommends ...

Get to the Core of Your Organization’s Values

Core business values are an important part of a business’ culture. This article explores the importance...

Karri shares ...

amplify® Magazine Winter 2024 Issue: Tailoring Experiences

Organizations that tailor experiences to customers’ wants and needs stand out and strengthen relationsh...

Shaun digs ...

amplify: Get more referrals with marketing giveaways

If you’re looking to up your referral game, here are some helpful ideas, important statistics and a gre...

Sarah discusses ...

6 promotional items under $1 to help generate leads

If you have a small marketing budget, choose promotional items under $1. These inexpensive giveaways get ...

Josh suggests ...

5 touch-free trade show display ideas – Canada

Want to grab attention at a trade show while minimizing contact?

Sarah recommends ...

5 touch-free trade show display ideas

Trying to catch attention at a show when everyone is in hands-off mode can be a challenge. We offer hands...

Tiffany describes ...

5 money-saving tips for entertaining clients – Canada

Try these budget-friendly ways to entertain clients with inexpensive gifts.